Elon Musk

The book covers Elon Musk's biography and the forces that led him to become the man he is today, somewhere between Henry Ford and John D. Rockefeller. “When Elon gets into something, he develops just this different level of interest in it than other people. That is what differentiates Elon from the rest of humanity”. His accomplishments in sustainable technology have led to astonishing new levels - along with a complex personality and enormous ego. “For Elon, the word ‘No' does not exist, and he expects that attitude from everyone around him.” He's being notorious for setting unrealistic goals, assigning incredible workloads, and verbally abusing his employees. “The longer you wait to fire someone, the longer it has been since you should have fired them,” once said. Yet, Musk is rightly considered today's leader in the aerospace, automotive, and solar industries.