Working Backwards

Working Backwards

2021 • 304 pages

Ratings7

Average rating4

15

It is an insightful and engaging book that provides a behind-the-scenes look into the business strategies and corporate culture that have driven Amazon's extraordinary success.

I found many of the points in this book to be quite valuable. The authors, both former Amazon executives, delve into the company's unique principles, such as their focus on customer obsession, long-term thinking, and data-driven decision-making. The book explores the idea of working backwards from the customer's perspective, which has been a key factor in Amazon's ability to innovate and disrupt various industries.

While I quite enjoyed “Working Backwards,” there were moments when the book felt a bit too much like a promotional piece for Amazon. Despite this, the valuable insights and lessons shared by the authors make it a worthwhile read for anyone interested in understanding the driving forces behind one of the world's most successful companies.

Main suggestions:
- Replace PowerPoint presentations with six-page narratives and PR/FAQ documents for discussing complex topics in leadership meetings.
- Implement the Bar Raiser hiring process, which improves the quality of hires and overall team performance.
- Focus on controllable input metrics, requiring patient trial and error to identify those with the greatest impact on desired results.
- Adopt an organizational structure with autonomous teams and single-threaded leaders, starting with your product development group.
- Revise the compensation structure for leaders to encourage long-term commitment and decision-making.
- Clearly articulate the core elements of your company's culture and integrate them into every process and discussion.
- Develop a set of leadership principles with input from multiple contributors and incorporate them into every process.
- Create a visual representation of your company's growth drivers, evaluating actions based on their impact on the flywheel.

March 15, 2023