Brand Portfolio Strategy
Creating Relevance, Differentiation, Energy, Leverage, and Clarity
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity
Publisher: Free Press
Type: Physical Book
Language: English
Pages: 368
Information: First Edition
Release Date: 2004-03-30
ISBN 10: 0743249380
ISBN 13: 9780743249386
Readers: 1
Country: United States of America