Controversy Creates Cash

Controversy Creates Cash

2006 • 389 pages

Ratings4

Average rating2.8

15

The creator of World Championship Wrestling tells the story of the rise and fall of his organization in its head-to-head, no-holds-barred ratings war with WWE ("Nitro" vs. "Raw"), and how he helped shape the sports entertainment industry into the billion dollar business it is today.--From publisher description.

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November 1, 2007