Story or Die
Story or Die
Story or Die
How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
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The premise is interesting but there's far too much repetition to make this a good read. It comes across as condescending and Cron ignores her own premise by having so few concrete examples to illustrate her points.
An engaging read that gets to the heart of story with plenty of examples for reference. I love the takeaways pages for quick refreshers as well as the assignment pages that give practical applications. I haven't read her other books so I didn't feel the material was repetitive, as some other readers mentioned.