The Nature and Origins of Mass Opinion
This 1992 book explains how people acquire political information from elites and the mass media and convert it into political preferences.
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5 released booksCambridge Studies in Public Opinion and Political Psychology
Cambridge Studies in Public Opinion and Political Psychology is a 5-book series first released in 1992 with contributions by John R. Zaller, John R. Hibbing, and Elizabeth Theiss-Morse.
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