Mohammed

This is a must-read book for any one whom wants to start a business, organisation, charity or even if you are an Author, History Researcher, Film or Podcast producer, you name it. this is your book. the moment you know your “The Golden Circle” - the why, how, and what clearly, then you know your purpose of why you are doing what you are doing and how to do it better.... now read this book and know your WHY.... Thank you Simon Sinek.

Denis Caron's “Catch the Unicorn” is an invaluable resource for authors looking to improve their book marketing skills. The book is organized into three parts, each of which offers a wealth of practical advice and actionable strategies that can be easily applied to any author's marketing efforts.

Part one of the book covers the basics of book marketing, including defining your target audience, understanding your competition, and building a strong author brand. Part two dives into specific marketing techniques, such as social media marketing, email marketing, and paid advertising. Part three focuses on more advanced topics, such as launching your book and measuring your marketing success.

Throughout the book, Caron writes in a clear and concise style, with many real-world examples and case studies to illustrate his points. He also includes practical exercises and checklists at the end of each chapter to help readers apply the concepts to their own marketing efforts.

As a publisher, co-author, and editor, I found “Catch the Unicorn” to be an incredibly useful resource. The book is well-organized and easy to navigate, and the advice is both practical and actionable. Whether you're new to book marketing or looking to improve your existing strategies, “Catch the Unicorn” is a must-read for any author looking to reach a wider audience.

Overall, I highly recommend “Catch the Unicorn” to any author looking to demystify the often-confusing world of book marketing and take their marketing efforts to the next level.

As per Amazon: This book relates the story of the establishment of the Royal Opera House Muscat as one of the great achievements of the Renaissance that was ushered in forty-five years ago when His Majesty Sultan Qaboos acceded to the throne of the Sultanate of Oman in the summer of 1970. In a remarkably short period of time, an advanced nation was built on the foundations of a proud history. In contrast to the middle decades of the twentieth century, Oman today has a strong, sustainable economy and a fully modern infrastructure, including state-of-the-art transportation and communication systems, as well as first-rate facilities for universal healthcare and a comprehensive system of education. The Renaissance is, at the same time, characterised by cultural efflorescence. While preserving the country's traditional heritage and culture, His Majesty introduced new forms of music to further enrich the cultural life of the nation. The history of the Royal Opera House is intimately linked with the evolution of music in modern Oman, which in turn is anchored in the nation's rich musical heritage.