The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

The New Rules of Marketing & PR

How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

By
David Meerman Scott
David Meerman Scott
2007 • 464 pages

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15

List

18 books

Book Club

jonomatusky
Jono Matusky
All Marketers Are Liars
Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
Everybody Lies
Streaming, Sharing, Stealing: Big Data and the Future of Entertainment