“In this factual feast, neuroscientist Rachel Herz probes humanity’s fiendishly complex relationship with food.” —Nature How is personality correlated with preference for sweet or bitter foods? What genres of music best enhance the taste of red wine? With clear and compelling explanations of the latest research, Rachel Herz explores these questions and more in this lively book. Why You Eat What You Eat untangles the sensory, psychological, and physiological factors behind our eating habits, pointing us to a happier and healthier way of engaging with our meals.
Reviews with the most likes.
Subtitled “The Science behind our Relationship with Food”, this book explains the psychology of eating. I found a lot of it was the same information from Mary Roach's book, “Gulp” and hers was more entertaining. So I admit to skimming this book but it does contain interesting and informative information on how the senses inform what we like and dislike about certain foods.
The middle section feels largely well covered by some of the other books I've read by Brian Wansink, etc. Overall, well written + engaging - would have liked more sections on cultural impacts on food culture.
Book a day baby-cakes. Book a day :P