A really well-written rundown of the story of Starbucks' success, from the perspective of customer service and offering a differentiated product. The author has done their research, and has loads of interesting data points and anecdotes to share, which I found interesting and enjoyable. I couldn't help but feel like some of Starbucks' more challenging recent problems were ignored - whether intentionally or due to time constraints. It appears this book was was published in 2023, and I would have expected to hear a more honest reflection on Starbucks' conflicts with employees over unionization in recent years.
A really well-written rundown of the story of Starbucks' success, from the perspective of customer service and offering a differentiated product. The author has done their research, and has loads of interesting data points and anecdotes to share, which I found interesting and enjoyable. I couldn't help but feel like some of Starbucks' more challenging recent problems were ignored - whether intentionally or due to time constraints. It appears this book was was published in 2023, and I would have expected to hear a more honest reflection on Starbucks' conflicts with employees over unionization in recent years.