Ratings3
Average rating4.3
This volume contains two landmark books by Claude C. Hopkins. [Scientific Advertising](/works/OL4114632W)—the classic primer still read by today's top copywriters—was originally written in 1923. Four years later, he finished his autobiography, [My Life in Advertising](/works/OL2702311W).
Reviews with the most likes.
There are no reviews for this book. Add yours and it'll show up right here!